VSP Optics Group Unveiled as New Name for VSP’s Ophthalmic Operations

Rancho Cordova, Calif., January 19, 2010 – VSP GlobalSM announced today that it has renamed its Ophthalmic Operations line of business as VSP Optics Group. While no organizational changes will accompany the name change, the new name better reflects the broad functions that VSP Optics Group offers to VSP’s network of 26,000 private practice doctors, including its wholly-owned and partner laboratories, contract lab network, and the development and marketing of privately branded ophthalmic products.
“Our new identity as VSP Optics Group allows us to better convey who we are and what we do on behalf of eyecare professionals and their patients,” said VSP Optics Group President Don Oakley. “Now, better defined as VSP Optics Group, we look towards our future of providing great ophthalmic products, advanced laboratory capabilities and exceptional service to meet the needs of the eyecare community.”
Under VSP Optics Group, VSP Labs will retain its brand name, representing the four wholly-owned laboratories – VSP Labs – Sacramento, Calif., VSP Labs – Columbus, Ohio, Legends 4.0 Optical Laboratory®, in Lewisville, Texas, and Ultra LensTM Optical Laboratory, in Fort Lauderdale, Fla. In partnership with Carl Zeiss Vision, VSP has ownership in Perfect Optics®, in Vista, Calif. and Tri-City Optical, in Clearwater, Fla. With Essilor, VSP is also a minority partner in Rhode Island-based McLeod Optical.
VSP’s privately branded ophthalmic products will also align under VSP Optics Group, retaining their brand name. Currently, VSP’s privately branded products include VSP Reveal™ and Reveal™ Freeform progressive lenses with Optics by Carl Zeiss, available in all 50 states, Washington D.C. and Puerto Rico to both VSP and non-VSP patients.
VSP’s privately branded products also include Inspire™ and Inspire HD™, Powered by EssilorSM. These premium progressive lenses are available exclusively to VSP practices for both VSP and non-VSP patients in Washington, D.C. and the following states: Indiana, Kentucky, Maryland, Michigan, Ohio, Pennsylvania, Virginia and West Virginia.
About VSP Optics Group
As part of VSP GlobalSM, VSP Optics Group provides a broad range of ophthalmic products and services to VSP’s network of 26,000 private practice doctors. VSP Optics Group includes VSP Labs, which have served eyecare professionals as industry leaders in new technologies for over 35 years through its four wholly owned optical laboratories, three partner labs and management of a robust contract lab network throughout the United States. VSP Optics Group also develops and markets privately branded, high-quality ophthalmic products, such as premium progressive lenses, to support and meet the needs of private practice doctors and their patients.




Jace Duval