Eyefinity to host ‘FOCUS 2012’ September 5th at Vision Expo West

Discover how mobile technology is transforming the modern optometric practice
Rancho Cordova, CA, July 6, 2012 – Today’s optometric practice is being transformed by new mobile technology. From tablet computers to the cutting-edge apps they run, eyecare professionals have access to technology that is reshaping the patient experience and revolutionizing the delivery of eyecare. Are you wondering how to leverage this mobile revolution to grow and enhance your practice? If so, you won’t want to miss Eyefinity’s “FOCUS 2012: Embracing the ‘i’ Craze,” on September 5th at Vision Expo West in Las Vegas.
“This is a must attend event for eyecare professionals who want to explore how mobile technology will help their business run more efficiently and allow them to spend more time with their patients,” said Steve Baker, President of Eyefinity. “From providers, to opticians and practice managers, FOCUS 2012 will provide a fun, engaging and hands-on educational experience guaranteed to benefit your eyecare business.”
This year’s keynote address, “The Future of Health: Where Can Technology Take Us?” will be presented by Dr. Daniel Kraft, a Harvard University and Stanford University trained physician and scientist. Dr. Kraft has more than two decades of experience in clinical practice, biomedical research and healthcare innovation and has been a featured speaker at TED (Technology, Entertainment, Design) conferences.
In addition, a panel discussion will take place focusing on the growth of mobile technology throughout the optometric industry. Baker will be joined by a variety of panel participants including Nikki Iravani, CEO of Global EyeVentures, which developed EyeXam, the second most downloaded medical app on iTunes. Attendees will also have the chance to preview breakthrough tablet technology that makes measuring and fitting patients for digital lenses easier than ever before.
Registration for the half-day event at the Eye Max Theatre in the Venetian Hotel Resort Casino is only $49 per person. Additionally, attendees will receive a voucher at the event which can be taken to the Eyefinity booth at Vision Expo West during trade show hours to receive a $50 gift card. For more information click here or to register, visit: www.visionexpowest.com\focus2012. Have questions? Email us at: focus2012@eyefinity.com.
About Eyefinity
Eyefinity®, a VSPGlobalSM company, is the eyecare industry’s premier provider of innovative business solutions. Serving over 27,000 eyecare professionals, Eyefinity offers Web-based solutions such as frame and lens ordering, claims processing, personalized Web sites with email communication tools, business development programs, industry webinars and resource guides. Also included within Eyefinity’s product portfolio is AcuityLogic, a practice management software and point-of-sale solution delivered through a cloud computing platform.
Eyefinity’s international presence includes Monkey Software®, an optical practice management software company headquartered in Melbourne, Australia. Their industry-leading software solution Optomate® is used by one-third of optometry offices in Australia and New Zealand.





Jace Duval