as EYE SEE it

An optical industry blog sharing thoughts, tips, and tools from eye care influencers, As Eye See It offers an inside look into the past, present and future of what drives the industry.

PCP Communication—Message Received?

December 14, 2012
Don’t you just hate it when you deliver a “clear message” only to have the receiver miss the most important point? I am reminded of an episode where my father and I misunderstood my pick-up location after a day of deer hunting.“I’ll meet you at the ...